Korean culture enthusiasts worldwide will have the opportunity to participate in various Korean music, dramas, food, beauty, and more activities at the K-Culture Festival, which will take place in Seoul this month.

From September 30 to October 8, 2022, the K-Culture Festival will be held at Gwanghwamun Square and the Jamsil Seoul Sports Complex neighbourhood of the capital.

The festival, themed “Into the-K,” will allow Hallyu (Korean Wave) fans worldwide to experience the full scope of Korean culture. Due to the COVID-19 pandemic, the previous two editions of the annual festival were held online or offline with many restrictions; the third edition will feature in-person events.

Programs of K-Culture Festival 2022

K-Culture Festival Eve

At 7 p.m. on September 30, a “calligraphy croquis” performance by creator and armless painter Seok Chang-woo and traditional Korean and classical music performances will be held in the square of Gyeongbok Palace.

The-K Drama Concert

The festival will begin on October 1 with an event titled “The-K drama concert,” which will feature a stage musical comprised of famous scenes and original soundtracks from popular Korean television dramas such as “Jewel in the Palace,” “Itaewon Class,” “The Red Sleeve,” and “My Liberation Notes.”

As part of the opening event, there’ll also be a discussion between the producers of popular K-dramas and their fans, as well as a performance of the soundtracks of popular TV shows by the artists who sang the songs, such as Kyuhyun and Paul Kim, a member of the leading K-pop boy group Super Junior.

The-K Concert

The festival’s highlight will be a K-pop concert featuring NCT Dream, STAYC, XG, and Blank2y at Olympic Stadium on October 7. According to the organizers, discussions are underway with Ive, Monsta X, and Cravity to include them in the lineup.

The concert will accommodate between 35,000 and 40,000 people, according to concert organizers, and admission is free, but registration is required via Interpark, a domestic online reservation service.

The-K Billboard Awards

The festival has established for the first time in South Korea a joint music awards show titled “The-K Billboard Awards” with U.S. Billboard to highlight the global popularity of K-pop artists.

Winners will be selected primarily according to their Billboard positions and will be honoured during the festival period with an online ceremony. There will also be opportunities for fans of Korean pop music and drama to interact with one another.

this festival gives ‘Hallyu’ fans from around the world a chance to experience the Korean Wave when they visit South Korea at this time of year every year, and to make them have high expectations. They hope it will become an international renown festival comparable to Britain’s Edinburgh Festival and Brazil’s Carnival. KIM JAE-HYUN, CHIEF OF THE MINISTRY’S CONTENT POLICY BUREAU,

The-K Fan Fair

During “The-K Fan Fair,” which will be held from October 2 to 8 at Gwanghwamun Square and the Seoul Sports Complex Auxiliary Stadium, attendees will have the opportunity to sample Korean cuisine, fashion, cosmetics, games, webtoons, and handicrafts.

The-K Stage

The Boyz, a rising K-pop group, will host a free meet-and-greet for its fans at the auxiliary stadium on October 2 as part of the festival’s schedule.

Four smaller concerts featuring popular mainstream K-pop, indie and hip-hop musicians and DJs will occur between October 3 and October 8 in the Gwanghwamun and Jamsil areas. The lineups are Pentagon, Brave Girls, CIX, VIVIZ, JK Kim Dong-Wook, Sunwoo Jung-A, 10cm, The Quiett, Raiden, and Ginjo.

The K-Parade

On October 8, the festival’s final day, the city centre of Seoul will host a culturally-themed street parade. During the parade, approximately 2,000 citizens and art troupe members will march along a 2.6-kilometre stretch connecting Jongno to Gwanghwamun Square.

The festival will also be streamed live on its official YouTube channel for overseas Hallyu fans.