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With The 10.10 Brands Festival, Shopee Strengthens Its Support For Brands To Reach Millions Of Online Customers

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On October 10, consumers may take advantage of free shipping with no minimum purchase, significant discounts, and incredible bargains from top brands.

With the 10.10 Brands Festival, Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, continues to show its support for brands. Shopee is devoted to offering the best environment for brands of all sizes to establish, scale, and flourish online as more businesses explore the promise of e-commerce during the pandemic.

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Three leading brands discuss how they use Shopee’s comprehensive marketing and operational solutions, including in-app features and large-scale campaigns, to drive their online company growth.

With its Beauty That Cares Campaign in August, Unilever saw the potential of Shopee’s in-app features. Unilever raised awareness for their campaign to assist small and local businesses affected by the epidemic through ShopeeLive. Other Shopee in-app services, such as Flash Deals and marketing solutions, are being used by Unilever to reach a wider audience and provide a seamless shopping experience for their customers.

“With the recent health crisis, we observed how consumer priorities have altered and had to re-think the brand experience and discover new methods to engage consumers,” said Jackie Maago, Digital Commerce Marketing Manager at Unilever. We rapidly responded, extended our footprint, and continued to service our customers throughout the epidemic because to our strong cooperation with Shopee.”

Despite the limited availability of selling channels during the pandemic, Realme shifted their focus to e-commerce and partnered with Shopee to provide affordable gadgets for communication, e-schooling, and work-at-home. Using Shopee’s marketing offerings, such as ShopeeLive, banners, and campaigns, Realme was able to enhance its exposure and sales.


“Through ShopeeLive, banners, and the popular Gadget Zone, we have been able to optimize our visibility and provide the finest bargains in our exclusive launches,” Eason de Guzman, Marketing Lead at Realme Philippines, stated. Their platform encourages brands to participate in their campaigns by creating a positive and friendly environment. We’ve noticed greater sales since we started working with Shopee, whether it’s for a launch or on a long-term basis.”

Alaska has been collaborating with Shopee to improve their brand’s online visibility since the beginning of the quarantine period in March. Alaska used Shopee’s extremely visible in-app areas to sell its products, such as the flash sales section, marketing tools, and large campaigns. Alaska experienced a tenfold increase in Shopee sales over the previous year.

Marx “Data and media are the lifelines of e-commerce,” said Benedict So, Digital E-Commerce Manager for Alaska Milk Corporation. We may use Shopee’s marketing tool to see which of our adverts and goods work best. Segment purchases are also important, especially if a campaign is coming up, because they can raise brand awareness and convert consumers who have not yet been exposed to the brand.”

“At Shopee, brands are the backbone of our business,” said Martin Yu, Associate Director at Shopee Philippines. With our broad ecosystem of solutions, we have a proven track record of assisting companies in overcoming business difficulties and effortlessly transitioning to online. To give brands the attention they need to grow their businesses online, we developed the 10.10 Brands Festival, the region’s largest online shopping event for brands. We’ve also increased our products to help our brand partners succeed online, and we’ll keep doing so to enable and empower brands take advantage of the Philippines’ massive growth opportunities.”

Shopee 10.10 Brands Festival

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10.10 Brands Festival on Shopee

From September 24 to October 10, 2020, Shopee will host its 10.10 Brands Festival. It will provide interesting promotions such as free delivery with no minimum purchase, daily cash backs, and greater discounts for ShopeePay users. Consumers will also be able to enjoy up to 50% off on top goods, win thrilling prizes through in-app games, and much more.


Leading companies like as Infinix, Wyeth, Vivo, Unilever, Oppo, MamyPoko, Nestle, RB Enfagrow, Maybelline, L’Oreal Paris, Inspi, Havaianas, P&G Pampers, Johnson & Johnson, and Abbott will also be offering excellent bargains.

Leading companies such as Alaska, Realme, MetroSunnies, Garnier, Colgate Palmolive, Mikana, Shigetsu, Organic Skin, Inspi, Organic Official, Crown, and ACE will also be offering fantastic discounts and deals.

Wowowin’s Shopee 10.10 Play & Win TV Special
Also on October 10 at 10:00 AM, Shopee fans can expect entertaining games, engaging entertainment, and excellent brand offers during Shopee’s 10.10 Play & Win TV Special on Wowowin. Bianca Umali, Gabbi Garcia, and 4th Impact are among the performers scheduled to appear. Additionally, users have the opportunity to win prizes valued up to $7 million.

Visit for more details on the Shopee 10.10 Brands Festival.

Shopee is available for free on the App Store and Google Play.


Jacque is a travel, food and lifestyle blogger. At the age of 20, she started exploring instagrammable places, discovering fascinating cultures, trying various cuisines, and taking amazing photos from local and international travel destinations. Alongside her adventures, she passionately creates Hallyu content.

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1 Comment

1 Comment

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    Roxas Edgardo

    October 7, 2020 at 5:56 pm

    Shopee is one of the best online shop din tlaga. Na kahit mnsan ngkkaron ng problema but all so nice… this sharing was so awesome kuya. Sobrang worth it Basahin, and really glad to know this 💕💕

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