Press Release
Visitors Are Taken On A Golden Christmas Journey By SM Aura Premier
SM Aura Premier invites all to celebrate Christmas amidst dazzling gold hues, an immersive tunnel display, and a light show overlooking BGC.
As Christmas approaches, the facade and entrances of the upscale mall will be adorned with illuminated archways, hundreds of golden Christmas ornaments, crystal chandeliers, pearlescent orbs, and curtains of light. The yearly centerpiece Christmas tree at SM Aura Premier’s Upper Ground Level Atrium is the grandest of all. The extravagantly decorated tree stands more than 30 feet tall and is accompanied by similarly oversized embellished structures, broadway lights spelling out “Holidays at Aura,” two life-size giraffes, and sprawling swirls enclosing nearly a thousand gold and silver Christmas balls.
Santa Meet-and-Greets and Choral Performance
On select December days, the Christmas tree centerpiece will host a Santa Meet & Greet and a chorale performance by the Everest Chorale, the children’s choir from Everest Academy who return to SM Aura Premier to spread holiday cheer. The Everest Singers will perform on December 10 and 17, and Santa Claus will appear on December 24 and 25.
The Golden Gateway, manufactured by TECNO Mobile
Hidden behind the enormous Christmas tree is an immersive experience in the shape of a golden gemstone. In collaboration with the global smartphone brand TECNO Mobile, technology and art combine to transport visitors to opulent holiday palaces and fantastical golden worlds. Simply present PHP 1,000 in single or accumulated receipts to enter a glittering new world.
Nights with Brilliant Lights
The mall offers additional technological experiences besides the theater. A choreographed light and sound display on Level 5 of SM Aura Premier’s Skypark is equally impressive. Visitors to the Skypark enter a space with illuminated sculptures resembling tall trees. As they pass through a forest of lights, they will be captivated and enthralled by a breathtaking musical performance. Visitors can view the choreographed audio-visual performance at 7 p.m. on all December Sunday evenings, including December 25.
Holiday-themed features and activities are not the only offerings that spread joy. The mall is filled with holiday pop-up markets, exciting giveaways, and incredible sales and discounts from participating stores. This is also available online via the SM Supermalls’ new shopping application, SM Malls Online.
Visit @SMAuraPremier on Facebook, Instagram, and TikTok for more information on SM Aura Premier’s holiday offerings.