OREO and BTS launch limited-edition hotteok-inspired cookies

OREO has announced a global collaboration with BTS for a limited-edition cookie inspired by Korean street food and the group’s connection with their fans.

The Limited Edition OREO & BTS Cookies come in a Hotteok Brown Sugar Pancake flavor. Hotteok is a popular Korean pancake filled with brown sugar, often found in street markets. The cookie also features purple wafers as a nod to ARMY, BTS’ fanbase.

BTS members RM, Jin, SUGA, j-hope, Jimin, V and Jung Kook helped create the cookie as a way to share a taste of their Korean roots with fans around the world. The group shared that OREO was part of their childhood and studio memories, making the collaboration more personal.

The release also marks BTS’ 13th anniversary. To celebrate, the cookies will feature 13 unique embossments designed by the members. These include the members’ names, a BTS light stick and special cookie designs that form a message for fans.

The packaging is inspired by South Korea’s street market culture, from its food stalls to the lively atmosphere connected to hotteok.

As part of the campaign, OREO is inviting fans to join a global love letter project for BTS. Fans can scan the QR code on the pack or visit www.oreosea.com to submit a digital letter. Selected entries may be featured as part of the campaign and fans will also get a chance to win OREO and BTS prizes.

In the Philippines, the Limited Edition OREO & BTS Cookies will be available for presale starting June 2, 2026 through the Mondelez PH Shopee page. The cookies will be available in retailers starting June 8 for a limited time only.

OREO will also hold a public launch event on June 14 at Market! Market! in Taguig City. Pre-registration will start on June 9.

Fans can follow #OREOBTSPH and #OREOBTS for updates. More details will also be posted on OREO Philippines’ official Facebook, TikTok and Instagram pages.