Vision Express Introduces Atasha Muhlach as Spring/Summer 2025 Ambassador and Reveals New Store Look

Vision Express, a leading optical retailer in the Philippines, has named Atasha Muhlach as its Spring/Summer 2025 (SS25) ambassador. Along with this announcement, the company introduced a fresh store design that reflects its commitment to improving the customer experience and offering advanced eye care services.

Actor and singer Atasha Muhlach shared her excitement about joining Vision Express. “Eyewear can elevate any look. Vision Express is the best place to find designer brands for all your eyewear needs. I’m happy to be part of the Vision Express family,” she said.

Vision Express Managing Director Neelam Gopwani also expressed her enthusiasm about the partnership. “We’re excited to have Atasha Muhlach as our ambassador this season as we introduce the latest collections from brands like Gucci, Celine, and Prada. We’re also bringing in more sought-after brands this year as we update our stores to enhance the retail experience for our customers.”

Vision Express continues to make global designer eyewear more accessible to Filipinos. The SS25 collection includes standout pieces from brands such as Miu Miu, Dita Lancier, Loewe, and Off-White. The new styles range from sleek skinny temple designs to bold rectangular frames, offering options for different tastes and preferences.

New look, same state-of-the-art services

Staying focused on delivering professional eye care, Vision Express is refreshing its stores while maintaining the same high standards in service. The newly opened SM City Cebu store now features white interiors and cream-colored fixtures, creating a more inviting atmosphere. More stores will undergo similar updates this year to extend this improved experience to more customers.

Vision Express has reintroduced Vision7, a detailed seven-step eye exam conducted by board-certified optometrists. The process includes:

• Case history taking
• Visual acuity test
• Objective refraction
• Subjective refraction
• Binocular vision assessment
• Visual health exam
• Diagnosis and management

Vision Express also offers VisionPlus, an AI-powered eye screening service that provides an in-depth view of your eye health in under three minutes. VisionPlus can detect eye conditions and identify potential health risks such as diabetes and hypertension.

Book Your Eye Exam Today

To schedule your eye exam, visit VisionPlus. For more information about Vision Express, visit visionexpress.ph or follow them on Instagram, Facebook, and TikTok.