Lazada announces Bea Alonzo As The Newest LazMall Brand Ambassador And Opens The 10.10 Big Brands Sale

With its LazMall 10.10 Big Brands Sale, Lazada, a leading eCommerce platform in the Philippines, takes its next big campaign to new heights, appointing award-winning Kapuso star Bea Alonzo as Lazada’s newest brand ambassador. Alonzo will be the face of the big sale, which will run from October 10 to 14, with the goal of improving the customer experience through LazMall, the Philippines’ premier online shopping destination for real brand products.

Alonzo unveils exciting 10.10 deals and exclusive offers alongside Hallyu super star and LazMall’s first-ever regional brand ambassador Hyun Bin, including new 10% cashback, 100% Legit or Get 2x Money Back Guarantee, free shipping vouchers, 30-day returns, Lazada Bonus Discount Vouchers where shoppers can get P50 off for every P500 spent, and up to 90% off on the best authentic brands.

“We are delighted to welcome Bea Alonzo to the Lazada family as the newest member. Beyond being a well-loved style icon, Bea’s passion to her work and genuine personality resonate wonderfully with LazMall’s brand promise of authenticity and quality,” says Neil Trinidad, chief marketing officer of Lazada Philippines.

Bea Alonzo’s addition to Lazada’s roster of renowned brand ambassadors is another milestone for the platform as it continues to enhance its brand of shoppertainment and support local and international brands increase their ecommerce presence during Mega Sales. Bea Alonzo is a seasoned actress with over 20 years of experience in the entertainment industry and recipient of numerous awards.

“By connecting millions of buyers with their favorite products, Lazada distinguishes itself as the Philippines’ foremost online shopping platform,” Alonzo explains. “I am pleased to be a member of this family, and I am looking forward to working with Lazada to bring greater excitement to Filipino consumers!”

Alonzo will be joined by Alden Richards, Mimiyuuh, Kathryn Bernardo, and Maine Mendoza, who are all Lazada local megastar ambassadors.
During the 10.10 Big Brands Sale, get the best bargains from your favorite LazMall brands!

Find out more about LazMall’s incredible offers and shopping experience at lzd.co/LazMallBigBrandsSale.