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LEE MIN HO is SMDC’s newest ‘GOOD GUY’

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lee min ho smdc ambassador philippines

Prominent real estate developer SM Development Company (SMDC) teams up with Korean superstar Lee Min Ho for its “Step into Luxury” campaign

Lee Min Ho’s leading roles in the K- drama series such as “Boys Over Flowers,” “The Heirs,” “City Hunter,” “The Legend of the Blue Sea,” “The King: Eternal Monarch,” and “Pachinko” have made him a household name throughout the world, including the Philippines.

lee min ho smdc
Photo courtesy: SMDC

“I’m honored to be part of the SMDC family. It’s very important for a person to have a space to call home,” Lee Min Ho shared. He added that being able to influence home buyers in owning their home is something he is grateful for.

The 2022 Overseas Hallyu Report, a worldwide survey performed in 18 countries by the Republic of Korea’s Ministry of Culture, Sports and Tourism and the Korean Foundation for International Cultural Exchange, ranked Lee Min Ho as the most popular actor (KOFICE). Since 2018, Lee Min Ho has topped the list for five consecutive years, demonstrating his consistency as a representative of Korea. Since 2009, he has garnered multiple accolades for performing brilliantly. Min Ho is considered one of the most influential worldwide style icons with the most fabulous social media followers among Korean actors.

SMDC’s newest ‘GOOD GUY’

lee min ho smdc ambassador
Photo courtesy: Wilbros Live

According to Aye Luna, vice president of marketing for SMDC, they are excited to be working with Lee Min Ho for this campaign. She stated, ” Not only does he embody true luxury and sophistication, he is also a “Good Guy” in every sense of the word.” She also mentioned that Lee Min Ho cares about his family and fans, and positively contributes to society through his donation platform and this makes Min Ho the ideal brand ambassador of SMDC.

SMDC was recently crowned Best Developer in Southeast Asia by Dot Property Southeast Asia Awards 2022 and garnered excellence awards for several of its residential condominium complexes in recognition of its commitment to constructing world-class, master-planned, sustainable communities.

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  1. Avatar

    Lyn Lyn C. Boquiren

    March 2, 2023 at 6:10 pm

    Isa sa pinakagwapong Korean actors and pinapangarap ng karamihan, haha. Congratulations Lee Min Ho for being SMDC Ambassador and congrats also to SMDC for getting him as their ambassador.

  2. Avatar

    Lize Purcia

    March 4, 2023 at 2:02 pm

    So happy for him ❤️ grabe ultimate crush nang bayan😍 deserved niya na maging ambassador ng SMDC

  3. Avatar

    Apart Cy

    March 4, 2023 at 7:15 pm

    he deserves for being an ambassador of SMDC

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